



Available
ElectraX
UX / UI
intro
This was a challenge from Open Minds Club to create a cutting-edge Ecommerce platform designed to provide users with a seamless and personalized shopping experience.


Goal
My goal is to develop a cutting-edge electronics e-commerce store that offers users a seamless and personalized shopping experience.






Process
Process
01
Research & Analysis
I start by analyzing market trends, competitors, and audience preferences for electronics e-commerce. I conduct surveys and usability tests to understand user needs and pain points, then define the project scope, features, and technical requirements.
02
Information Architecture
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Wireframing & Prototyping
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Usability Testing
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
05
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

01
Research & Analysis
I start by analyzing market trends, competitors, and audience preferences for electronics e-commerce. I conduct surveys and usability tests to understand user needs and pain points, then define the project scope, features, and technical requirements.
02
Information Architecture
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Wireframing & Prototyping
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Usability Testing
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
05
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
01
Research & Analysis
I start by analyzing market trends, competitors, and audience preferences for electronics e-commerce. I conduct surveys and usability tests to understand user needs and pain points, then define the project scope, features, and technical requirements.
02
Information Architecture
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
03
Wireframing & Prototyping
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
04
Usability Testing
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
05
Visual Design & Style Guide
We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights
Result
The design was highly appreciated in the Algerian market and received positive feedback from both the team lead and the design team members.
This challenge led to a successful electronics e-commerce store launch, with increased user engagement, higher conversions, and reduced cart abandonment. The design's effectiveness was validated by consistent branding and high user satisfaction.

